When I started out blogging (back here, many many eons ago), I simply wanted someplace online where I could save and share the photos that were clogging up my hard drive. That was back in 2008, before Pinterest and Instagram and when I had a penchant for Sofia Coppola style visuals and a pastel colour palette. However much I loved following their blogs, I was determined that I didn't want to be a fashion blogger and I didn't want to share any photographs of myself. I basically wanted a more wordy version of Pinterest.
At the end of 2015, my old blog felt outdated; too focused on fashion and flailing around with no real niche. The idea to start afresh and the name & concept of Field + Nest came to me after a couple of espresso martinis one night. The caffeine sparked my creativity. Unable to sleep, I spent an entire night creating this little corner of the internet.
Rather than forcing myself to post daily, or even weekly, I resolved to share my content as often as possible, never sacrificing quality for quantity. Branching out into the world of freelance writing, I wanted Field + Nest to serve as an online portfolio of my work. I also wanted a place where I could share my own photography, as my inspiration had now found its rightful place on Pinterest.
Over the past 18 months, my blog has evolved as I've recognised exactly what it is that I want to share. This has meant more of a focus on travel-based content, and rather surprisingly, my face pops up quite often (OK, usually its the back of my head).
I've been blogging for almost ten years, and have seen many bloggers vanish and a whole host of new ones rise to take their place. I've always known that I'm no Lucy Williams or Carrie Santana da Silva., however much I admire these girls and their peers. Likewise, I have no illusion that anyone cares what I'm wearing on a day to day basis. I barely wear any makeup and my hair is always a mess. Most days I'm happy in jeans and a T-shirt. And I definitely don't want to share every tiny detail of my life with the entire world. But I have realised that people like to know the person behind the blog. And that means sharing photographs of myself.
As much as I admire hard-working women in the blogging industry, I've always felt narcissistic about sharing photographs of me online. I've nothing unique to offer, nobody wants to look at pictures of me, I'm hardly a role model. I've recently realised that this doesn't matter, and that I actually couldn't care less what other people think. I'm starting to share more and more of my life on here and on my Instagram feed, and I'm enjoying sharing this content. I still love travel and landscape images - but having a figure in them can add scale, interest and an extra dimension to the photo. Since it's usually myself and my boyfriend travelling together, that 'model' has to be me.
Maybe more personal posts and photographs resonate with you, perhaps they don't. But this is my little space of the internet and sometimes I might just want to share photos of myself on the beach with my dog (look at her, she's super cute - why wouldn't I?).
This is never going to be a space for high fashion editorials - but it is a space where I can share beautiful, sustainable clothes, shot how I envision them, accompanied by a story. It is never going to be a space where I share 'essential tips' for visiting a particular destination - but it is a place where I will write down my off-the-beaten-track recommendations and share photographs of my own view of the places that I travel to.
I think this is something that so many bloggers & Instagrammers forget. Their blog is their own space, and they shouldn't let their audience dictate their content. Post what you want to post, share the things that interest you. There will always be an audience for your content within the web.
All photos my own